Dr. R. Hareesh, Panchala Divya. THE INFLUENCE OF SOCIAL MEDIA INFLUENCERS ON CONSUMER BEHAVIOUR AND PURCHASING DECISIONS AT L.G. AJACCM [Internet]. 2026 Jun. 22 [cited 2026 Nov. 2];6(2(2):336-42. Available from: https://ajaccm.com/journal/index.php/ajaccm/article/view/684